the only season
General Mills says it introduced Count Chocula and the fuchsia-colored Franken Berry in 1971, followed by Boo Berry in 1972. The three cereals feature fingernail-size corn ghouls and multicolored “spooky-fun” marshmallow bats.
Ok – not the most appetizing description of …well, not the most appetizing cereal. But that’s Just Me© There are Count Chocula junkies
At first, the three surviving cereals were year-round familiars. But the cereal maker cut distribution to the period from September to around Halloween in 2010.
What to do? What to do?!?
Walgreen Co. discovered that passion last year. A spokeswoman for the drugstore chain says it doubled its order for the monster cereals this year in response to strong demand in 2011, when it offered them for the first time.
A Wal-Mart Stores Inc. spokesman says its outlets sell “tens of thousands” of boxes of the cereal daily during October.
But those who run out can turn to people like Josh Rhodes, who on eBay charges $7 per box from buyers.
Last year, he says, he sold about 300 boxes and expects to sell about 350 this year.
… [He] buys about 40 boxes at a time for about $2 each at Target….
I love this country!